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    ASGalliance

    Empowering Airlines to Make Better Decisions. Built by Airline People for Airline People.

    How do you currently assess the impact of potential airline partnerships, JVs, or alliance opportunities?

    ASGalliance is a powerful partnership modeling product that evaluates codeshare, interline, JV, and alliance scenarios, delivering strategic insights to support financial goal-setting, negotiation planning, and long-term partnership strategy.

    The ASGalliance Comparison dashboard for Meridian joining Horizon: constrained revenue change by airline, origin and destination, segment and country

    Screenshot from the application. Figures are modeled and illustrative.

    What ASGalliance is used for

    01Simulate own partnerships

    Simulating partnerships with ASGalliance involves using data and market trends to forecast the financial and operational impact of potential partnerships (e.g., interline, code share, joint venture).

    02Alliance shift impact

    The product allows alliances to assess the impact of alliance changes by quantifying revenue implications, competitive positioning, and potential synergies to support informed strategic planning.

    03Competitor moves

    ASGalliance enables alliance teams to analyze competitor strategies and potential partnerships using data to anticipate changes in the market and inform strategic responses.

    04JV / M&A assessment

    ASGalliance helps alliance teams assess the strategic implications of mergers and joint ventures by examining market impact, uncovering network synergies, and identifying shifts in competitive dynamics.

    Designed by airline people for airline people, ASGalliance focuses on what matters most:

    Efficiency

    Minimal setup makes it easy to start quickly. ASGalliance enables estimates for fast decisions and detailed analysis for strategy.

    Reliability

    The SaaS is highly reliable, with zero outages in the past twelve months and safeguards to maintain performance.

    Speed

    ASGalliance has been built for speed, with model calibration possible in under 12 hours and new scenario creation in under a minute.

    Flexibility

    Designed for diverse analytical needs, the platform adapts easily to new challenges and supports commercial strategies.

    QSI-based model

    ASGalliance is a QSI-based forecasting model.

    1. 01

      World schedule

      Every airline's flights for a sample week, from Cirium, refreshed monthly. Your alliance and joint venture changes sit on top.

    2. 02

      Connections

      Nonstop, single and double connect itineraries built with minimum and maximum connect times and circuity rules.

    3. 03

      Partner relations

      A connection between partners, in a joint venture or an alliance, scores a set share of an online one. The rest compete as interline.

    4. 04

      Market share

      Each itinerary is scored against the competition with a quality of service index (QSI).

    5. 05

      Demand and spill

      Market sizes meet effective seat capacity, flight by flight, and spilled passengers can be recaptured.

    6. 06

      Revenue by airline

      Fares prorated to every segment and rolled up by airline, O&D, segment and country, annualized from the sample week.

    User interface

    • Clean, intuitive layout
    • Smart search and filters
    • Interactive dashboards
    • One-click schedule import/export

    Training

    ASG provides comprehensive, hands-on training to ensure users are confident and capable in navigating ASGalliance. The team combines deep airline strategy knowledge with decades of software expertise, offering guidance through every stage of the product.